Rosemarie Rossetti, Ph.D.

Work & Home Spaces
Useable by Everyone. Rosemarie's Videos

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How To Use Universal Design To Increase Your Business

Most people are not only living longer, they’re seeking a higher quality of life. Instead of settling for “assisted living,” they’re demanding better living: expecting convenience, accessibility, and independence in their own home -- regardless of age or ability.

Rosemarie Rossetti, Ph.D., knows from experience how a home can either restrict or enable independence and fulfillment. Paralyzed from the waist down in an accident in 1998, she was unable to find a home suited to her new life in a wheelchair.

Along with her husband, Rosemarie led a design team and built a new home which evolved into the Universal Design Living Laboratory (UDLL.comExternal Link). This award-winning prototype is a showcase for:

  • Nearly every conceivable universal design feature.
  • Three national universal design certifications, making it the top-rated universal design home in North America.
  • The prestigious silver-level LEED green certification from the U.S. Green Building Council and the gold-level National Green Building Standard certification.

Rosemarie’s engaging, energetic and interactive program will help construction, design, real estate and other industry professionals identify in-demand features that can be added or changed to give their clients freedom and peace-of-mind regarding their single largest investment, their home.

Program Description

From the basics to insider practical tips, participants will learn what it takes to develop a timeless, high performance, energy efficient home. Industry trends and resources are included as well as a focus on enhancing living environments while providing for independence, safety, comfort and convenience.

As a recognized industry expert, Rosemarie will share her personal experiences from the wheelchair along with her knowledge of space planning and accessibility, which resulted in recognition for her Universal Design Living Laboratory as a national demonstration home and garden.

Key Takeaways for Attendees

  • Discover strategies and tips for addressing Universal Design with your clients.
  • Boost your confidence in designing, building and selling homes based on clients' current and future needs.
  • Share wisdom and insights that generate new client referrals & revenue.


The presentation is enhanced with a handout and high quality graphic slides which serve to illustrate the main points. Audiences are better able to retain the core messages by having visual illustrations.

A Universal Design Approach for the Hospitality Industry

Talk about a game-changer: this session will change your view of universal design forever. Noted speaker Rosemarie Rossetti, Ph.D. understands the hospitality industry from the perspective of someone who uses a wheelchair. Guided by her personal experiences, extensive travels, and keen insight, take a roll with her through sample hospitality facilities to see common problems and challenges that design, layout, and materials present to people with disabilities and people of all abilities. Come away with solutions that provide more accessibility, greater independence, and increased safety for guests. Go beyond the ADA requirements and learn about inclusive design for all guests, regardless of their limitations.


The presentation is enhanced with a handout and high quality graphic slides which serve to illustrate the main points. Audiences are better able to retain the core messages by having visual illustrations.

Especially Geared to the Real Estate Market:

How to Make a Windfall from the "Boomers"

The growing age 50+ market can be a sales magnet for you -- but only if you tap into their specific needs, fears and demands. Rosemarie Rossetti, Ph.D. is a national expert on accessible design -- identifying homes with the right features and function for aging in place -- a top priority for Baby Boomers nationwide. Learn the secrets to attracting listings and buyers for this lucrative market as they downsize and ease into retirement.

Convenience, safety, independence, and accessibility in the home are the promises of universal design. Dr. Rossetti will act as your guide through her national demonstration home, the Universal Design Living Laboratory (UDLL.comExternal Link). This is the top-rated universal design home in North America with three national certifications.

Room-by-room, you’ll recognize a multitude of universal design features, applicable to homes old and new. Develop a mastery of how to market homes with these features. Talk confidently with your clients to identify their specific short and long-term needs in order to find their ideal home. Verify how universal design enhances home value.

Green Topic:

Turning Green Building Practices Into Profits

Going green can put more green in your pocket. But only if you understand the value of energy efficiency and sustainability in the products you show. Industry expert Dr. Rosemarie Rossetti will help you identify in-demand green features applicable to homes old and new. She’ll address the concerns of clients in today’s market -- and clarify how green products and features enhance home value. You’ll come away with renewed confidence in approaching clients so you can translate your wisdom into “green” sales success!

Rosemarie is the RIGHT Choice
for Your Next Event!


A proven (40+ year) success record in corporate & organizational settings, speaking to groups from 10 to 10,000.


Stellar evaluations from both participants & meeting planners, time after time.


A skilled, approachable, ethical professional industry expert you can count on.


Captivating, engaging, well researched, high content / high value presentations.


Pre-program interviews with persons you select allows Rosemarie to dig deep to customize programs tailored to your organization's desired outcomes. You will experience enterprise-wide satisfaction and measurable success.


Credit-ready programs encourage attendance.

FUN !!

Attentive, organized, upbeat and easy to work with.

Get Started Now!
Email 614-471-6100


Clients Say It Best

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Featured Articles, Videos & Podcasts — click / tap to view
Caregiving Support External Link
Guardian Life New!
Caregiving Support
Rosemarie Rossetti:  Champion of Universal Design External Link
Construction Disruption New!
Rosemarie Rossetti: Champion of Universal Design
Rosemarie Rossetti, cited in Barron's External Link
Aging in Place Is Gaining Popularity Among Retirees. How to Prep Your Home.
How to Find the Best Hotels for Wheelchair Users External Link
AARP Travel
How to Find the Best Hotels for Wheelchair Users
Creating Accessible Living Spaces External Link
Ruh Global Impact
Creating Accessible Living Spaces
Why COVID-19 Has Made Universal Design More Important for Seniors Home Based Care Providers External Link
Home Healthcare News
Why COVID-19 Has Made Universal Design More Important for Seniors Home Based Care Providers
Northstar Meetings Group External Link
Everyone Should Be Able to Use the Public Restroom: When ADA Is Not Enough
"Section: Trapped But Not Helpless"
Northstar Meetings Group External Link
Forbes Magazine
The ADA On Its 30th Anniversary: Looking Back And Forward
Northstar Meetings Group External Link
PUSHLiving Magazine
The Gift of Inclusive Design (Podcast)
Realtor Magazine External Link
Architectural Digest® Magazine
Americans Need Home Design That Welcomes Everyone
Contractor Magazine External Link
Contractor Magazine
Universal design: going beyond ADA requirements
Realtor Magazine External Link
Realtor® Magazine
Trends That'll Influence Homes in 2016
Remodeling Magazine PDF
Remodeling Magazine
Professional Builder External Link
Professional Builder
Universal Design Goes Mainstreamin Home Building
Full Article List

A full index of over 100 articles published about Rosemarie and the Universal Design Living Laboratory are available at UDLL.comExternal Link.

Universal Design Living Laboratory


Universal Design Toolkit
  • American Institute of Architects - Ohio Valley Region
  • American Society of Interior Designers (ASID)
  • Braun Corporation
  • Buckeye Community Hope Foundation
  • Building Industry Association of Central Ohio
  • Columbus Home and Garden Show
  • Columbus Realtors®
  • Community Development Corporations Association of Greater Cincinnati
  • Construction Specifications Institute
  • Country Lane Seniors Community
  • Custom Electronic Design and Installation Association
  • Decorative Plumbing and Hardware Association
  • Design Arts Seminars
  • Disability Advocates of Kent County
  • DiYanni Custom Homes
  • Downsize Columbus
  • Environments for Aging
  • Epcon Communities, Inc.
  • GreenHome Institute
  • HalfMoon Education, Inc.
  • Hospitality Design Expo
  • Home Builders Association of Greater Grand Rapids
  • LeadingAge Conference
  • M+A Architects®
  • Michigan Realtors®
  • National Association of Home Builders
  • National Association of Realtors®
  • National Association of the Remodeling Industry
  • New Jersey Realtors®
  • New York Association of Realtors®
  • New York School of Interior Design
  • Ohio Community Development Corporation Association
  • Ohio Department of Aging
  • Ohio House of Representatives
  • Ohio Housing Finance Agency
  • Pennsylvania Association of Realtors®
  • People Working Cooperatively
  • Rensselaer Polytechnic Institute
  • The Ohio State University
  • Treplus Communities
  • Universal Design Coalition, Sarasota, FL
  • Universal Design Summit
  • Universal Design Today Conference
  • University of Southern California, Leonard Davis School of Gerontology
  • U.S. Department of Justice
  • Vector Solutions
  • Vrbo
The Chicago Tribune
The Christian Science Monitor
Boomer Magazine
Realtor® Magazine
The Wall Street Journal
AIA Architect
Better Homes & Gardens
Health Insurance Underwriter
Benefits Selling Magazine
Financial Advisor Magazine